HR Talk for GSM5500 July 2012

The new rule of the Graduate School of Management has required a practitioner to be called in for a talk every trimester. I am thrilled by this of course. Personally, any efforts to bridge the industry and the academic are always welcomed and appreciated. This trimester, the speaker was En Ramli Atan from Petronas Leadership Centre. It had been a good session that attracted interesting questions from the audience. In terms of the Centre, I am very grateful for their commitment up to a point that three speakers actually came instead of one. Wow! Thank you also to En Mohamed Rosli Abd Hamid and En Mohd Fuad Ahmad for the information shared. As for the students, thank you for making the time to come. I hope you gained a lot from the talk.

Latest Initiative by CWAM

Message from the President

CWAM was established in 1986 after some members from the first few workshops on case writing felt that there was a need for such an association. They valued the skills that had been imparted by the trainer and felt strongly the need for an organized movement to generate and enhance the use of local management cases.

Trainers and educationists in management who use cases for their choice of pedagogy see the need for good and effective cases. They also know that to use cases from text books which in most cases are foreign, are not an ideal situation. Translating them into a local scenario would not be easy and appropriate either. However, many use it as the last resort.

Since its establishment, our main objective is still to increase the number of Malaysian cases to be used for education and training. This is done through conducting workshops and seminars on case writing and related activities so as to increase the number of skilled case-writers. With an increased number and the right incentives, we feel that they can then start on a journey to write cases that are relevant to their needs.

It also took quite a while for the local academic institutions to recognize case writing as an academic exercise. But slowly and surely, most university authorities have finally acknowledged and have given it due recognition. Today cases are found in many management journals and there are some journals which solely cater for cases.

CWAM has been conducting Case writing workshops regularly through its public programmes or upon institutional requests. Our drive to increase memberships through graduates from such workshops will continue and hopefully will assist in making the overall objective a success. We also invite writers/trainers to submit written cases and if they are approved, they will be included in our list for sharing with potential users. The details are in our 'publication and services' icon of this website. Publication of case texts in the form of a book or a journal will be considered in our next phase of development.

Source: http://www.cwam.org.my/

The latest CWAM initiative is a Case writing Workshop 2012 to be held in September and October. If you are a person who like to combine academic writing and short story writing, then perhaps you should consider attending this workshop. Kindly cut and paste this link https://docs.google.com/open?id=0BzSx6-3BKR2yS2NMU1BGLUxNUmM for the registration form.